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Following the rebrand and styling created by spit-fire creative for Racketys and T&A during 2007, the work began on creating a web presence and e-commerce solution for the award-winning Staffordshire based company.
spit-fire creative created a clean, crisp website that reflected the new Racketys and T&A branding. It was important that the site was easy to use, addressed accessibility where possible, as well as be secure. We believe 'the less is more' approach we used makes the site simple for the user to browse and buy adaptive clothes.
You may be saying: 'What's adaptive clothing?' Well adaptive clothing is bespoke designed clothing made especially for children and adults with special needs and adults and children in wheelchairs, who may need a little extra help when getting dressed. Rackety's / T&A creator Annabel McMahon is well known in the industry for producing great solutions that not only look great, but have a real function and benefit, and with the help and input of Britain’s own Dame Tanni Grey-Thompson we know the future is Gold.
The response to the new website has been very positive with many customers previously unable to purchase online, now able to do so at a time to suit them, 24 hours a day, 7 days a week. Our ongoing efforts ensure excellent results across the search engines, whilst spread the Racketys and T&A message to all the world.
Visit www.tanniandanni.com - adaptive clothing for children and adults available to buy on-line.
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